> For clean Markdown of any page, append .md to the page URL.
> For a complete documentation index, see https://docs.youratlas.com/llms.txt.
> For AI client integration (Claude Code, Cursor, etc.), connect to the MCP server at https://docs.youratlas.com/_mcp/server.

# Creating an Atlas Blue Campaign

Navigate to **Atlas Blue** and click **New Campaign +**.

## Step 1 — Campaign Setup

Name and language selection.

## Step 2 — Agent Data

Company Name, Agent Name, Industry, Template, Agent Role.

## Step 3 — Add Knowledge

Search existing collections, upload a file, or add via web link.

## Step 4 — Actions & Integrations

Optional: Tools, Calendar, CRM/External Data Sources.

## Step 5 — Script, Initial Message & Notes

* **Script:** Main conversation guide. Click "Generate" for AI-generated scripts.
* **Initial Message:** Supports `{{agentName}}`, `{{companyName}}`, `{{firstName}}`.
* **Notes:** Extra instructions for the agent's prompt.

## Step 6 — Atlas Blue Configuration

Link a phone number to the campaign.

## Step 7 — Review & Activate

Review and click **Finish & Activate**.